Media & Entertainment Analytics

Instant, comprehensive audience analytics

Understand the why behind audience segmentation, content consumption with Sisu.

Why time-shift your analysis when you can get it instantly?

Audience preferences change fast. If you can’t quickly find what’s changing, you might miss a critical cultural shift. And, as your channel mix expands, understanding which content resonates with which audiences is critical to growth.

Sisu’s decision intelligence solution helps media companies pull these rapidly changing trends back into focus. Whether you’re looking to optimize session duration, drive more content starts, or diagnose viewer retention, Sisu helps you go deeper than your static dashboards and quickly find new ways to serve your audience.

Efficient growth requires fast, confident decisions, driven by data. Sisu can help you go deeper than your static dashboards and quickly find new ways to drive the business forward.
“Everyone has a better understanding of how to grow the marketplace and help more people achieve their economic goals."
Craig Mestel VP, Finance
See how Upwork found new paths to growth in their global marketplace.

Your data should be working harder

Maximize your data with live, continually-updated analysis on viewer acquisition and content.
Accelerate content engagement

Automatically find insights across hundreds of shows, dozens of demographic factors, and shifting viewing preferences in seconds.

Find quality customer segments

Identify in detail which audience segments are engaging with your content, across devices, channels, and promotions.

Increase viewer acquisition

Switching costs for content have never been lower, making the competition for new viewers fierce. Find the fastest path to growth with Sisu.

Optimize content delivery

Put the right content in front of the right audience at the right time with automated insights derived from Sisu.

Learn from every view

Use Sisu to consolidate all your customer, content, and third-party data into a comprehensive view of what’s driving your business forward. Get faster insights, make more confident decisions, and make an impact, now.